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Customer journey

Workbook: 5 Big Questions to Map your Customer Journey

Workbook: 5 Big Questions to Map your Customer Journey

An effective customer journey uses a deep understanding of the customer to create a journey that delivers on clear business objections and drives customer actions. 

This free workbook walks you through how to build a customer journey that aligns to your business goals, and helps you to deliver marketing that directly impacts those goals across the journey.

"This book is designed to help you answer the five big questions involved in putting together a clear view of your customer journey. We’re very pleased to be able to share this knowledge with you and sincerely hope you’ll find it useful for crystallising the view of your customer journey." Justin Cannon, Co-founder and CEO of Cooperate.

Download the free workbook here.

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